Dynamic Thought are helping to make it easier for publishers and content owners to exploit licensing revenue opportunities that come with linking up with the expertise of event companies and creating new types of products and new marketing channels. Licensing provides a profitable and convenient way to extend your brand with local editions in new international markets, with the minimum of risk. Event licensing is a highly responsive solution to fast-moving industries.
With a wealth of experience in publishing and events, we understand the environment that both publishers and event companies operate in and we work with the world’s leading publishers on every continent. We also understand the need for innovative solutions in generating revenue streams and staying competitive. Our licensing proposition has several outstanding advantages to help provide a sustainable and profitable partnership for all:
- It offers a unique solution for publishers launching or developing their reach in international markets.
- It offers an innovative solution to event companies worldwide looking to partner with a global brand and add to their industry events
- It brings together the strengths and expertise of each to create a win-win situation for everyone
The events industry is competitive, but with the help of Dynamic Thought we can improve revenue performance and fulfil potential in global brands and regional event companies by helping both collaborate and develop a long-term and profitable partnership.
Why Licensing Is Best
Licensing is a high dividend, low risk model with the added benefits of developing new partnerships.
Limit time-consuming research and development costs. Licensed events can be added to any schedule.
Licensing creates a revenue win-win situation for all with tried and tested successful event programmes.
Benefit from increased brand exposure in new, exciting and upcoming international markets.
WHAT WE OFFER OUR PUBLISHING CLIENTS?
Not that long ago, it used to be enough for a newspaper or magazine merely to deliver timely, well-researched and well-written news and information every week or month via the mail and newsstands. But the internet, email and other economic and business pressures have changed all that.
Now print publishers are ‘content deliverers’ and readers are ‘viewers’ if not ‘communities’. This means publications are consistently reassessing the roles they play and how they interact with their audiences and many are missing the opportunities to broaden their impact and their brand, through the creation and development of events.
Dynamic Thought will help to extend your international presence with the minimum of risks or costs generating more business and revenue from events.
SHARE YOUR EVENTS WITH US AND WE WILL TAKE THEM TO THE WORLD!
We are all aware of the booming events industry, but it is also fast-paced and highly competitive. Combining the power of a global brand and the power of information can accelerate your growth. Dynamic Thought can connect you with global publishers that have developed high profile events in their fields.
You can benefit from the successful experience and sector know-how gained in another market enabling you to expand your portfolios and revenue streams quickly with a proven event product.
Rather than publishers and event organisers competing against each other, Dynamic thought can facilitate a partnership for both parties to build on what is successful and share in the exposure, association and revenue.
WHAT WE OFFER EVENT COMPANIES?